January 16, 2025
Employee Spotlight - Anurag Jain
Prepay Nation and Elemt’s Founder, Anurag Jain, had a vision long before launching these two companies. This vision involved connecting family and friends from anywhere on the globe.
Anurag moved to the US from India in the early 2000s and right away he realized that communication and contact in general with loved ones back home was difficult and expensive. Anurag then started working with a company called giftstoindia.com to help bridge that gap, since the service allowed the Indian diaspora living in the US and Europe to send gifts to their family.
In 2005, Anurag started a company called MagicPins which was primarily a reseller of mobile airtime in the form of pin vouchers. Most of the prepaid airtime sold in the US was in the form of physical cards. So he thought to himself, at the end of the day it’s just a pin number, why not make it digital? This is how MagicPins came about. He began to make connections with mobile operators who would send in digital versions of pins on the scratch off cards, they would store it in their databases, and sign up dealers that would sell those pin vouchers via their online portals. This company was very successful and eventually, in 2010, Anurag decided to move onto his next and greatest endeavor yet… Prepay Nation (PPN).
If you look at Prepay Nation, it’s nothing but a combination of both of these previous businesses that he was involved in. Sending airtime, as a gift, to friends and family back home. Over the last 12 years, Prepay Nation has developed various partnerships with mobile operators around the globe. During this period a specific need developed from the perspective of these operators, which was the need for state-of-the-art back bones to run their businesses, distribute their airtime, data bundles, and services. That’s where Anurag’s background, experience, and technology came in handy and eventually how Elemt was founded through PPN as an extension of the technology and SaaS side of their business.
Anurag’s vision, once carried out in the form of these businesses, became a lifeline for the diaspora, nurturing a sense of belonging, love, and togetherness. Anurag's initiatives not only connected hearts but also provided a space for cultural exchange, preserving traditions, and strengthening the bonds that make us who we are. It was a testament to the power of technology and the immense value of staying connected with our loved ones, no matter where life takes us. He quoted a book called “Give and Take” by Adam Grant and a study that was run on 3 different types of people and which of those are more successful business individuals. The three individuals are: 1. Aggressive Person (meaning a shark that is aggressive with every business approach and forces the issue) 2. Transactional Person (meaning someone who works under strict transactional conditions in every aspect of their businesses.) 3. Giver (The person who is constantly willing to give themselves, their support, and knowledge in business regardless of conditions, transactions, or aggression. The study shows that the latter of the 3 is statistically the most successful. Those individuals tend to attract other individuals with the same mindset and traits, and form a connected community that propels itself forward exponentially. This results in groups of highly successful people who are always going the extra mile for one another.
This mindset and lifestyle is one that Anurag has shown evidently since the beginning of his journey, and the success has undoubtedly followed him.
January 16, 2025
Philadelphia, United States, Feb 20th, 2024. – Elemt Technologies is pleased to announce the appointment of Raja Hussain as the new Chief Growth Officer. With a distinguished career spanning over two decades in the Telecommunications, TMT, and SaaS industries, Raja brings a wealth of experience and a unique set of skills to Elemt.
Throughout his career, Raja has achieved notable success on an international scale, having worked across Africa, Europe, the Middle East, Asia, and the USA. His tenure with prominent Global Mobile operators such as Veon, China Mobile, and Warid Telecom underscores his exceptional ability to foster collaborative teams that drive innovation and deliver results. Raja is recognized for his adept combination of strategic vision and commercial operational expertise, which have consistently contributed to the growth and success of the organizations he has served.
In his new role at Elemt, Raja will be promoting the company's SaaS platforms including Cobalt & Argon. Cobalt is a B2C platform for the Telcos, while Argon is a web-based POS solution that enables Mobile Network Operators (MNOs), Utility companies, and their authorized channel partners to seamlessly manage the distribution of prepaid credit, top-ups, and data plans for subscribers, enhancing the in-store experience for customers.
Welcoming Raja to the team, Anurag Jain, Co-Founder of Elemt said, “His extensive experience and track record of driving growth makes him the ideal candidate to lead our market expansion and deliver value to our customers. Raja Hussain shared his excitement about joining Elemt, remarking, "I am honored to join Elemt and very excited to collaborate with the talented team at Elemt to drive innovation, growth, and success for our customers and partners." “His strategic insights and hands-on approach will be pivotal in accelerating Customer Success and Growth across various verticals'' added Jain.
About Elemt:
Elemt Technologies was founded with a clear vision: to revolutionize the mobile industry through innovative software solutions. Recognizing the potential to enhance mobile operators' efficiency and effectiveness, we embarked on a mission to develop technology that would streamline operations and elevate the customer experience.
At Elemt Technologies, we are dedicated to providing comprehensive solutions for managing business operations. Our platform streamlines and automates key processes such as marketing, payment facilitation, fraud management, customer service, and data analysis. By leveraging our technology, businesses can increase productivity, reduce costs, and ultimately enhance customer satisfaction. We are proud to be a part of the mobile industry's evolution and remain committed to delivering cutting-edge solutions that propel our clients to success.
January 16, 2025
As we bid farewell to last year, we're excited to share with you the findings from our comprehensive Cobalt Platform End-of-Year Survey, offering valuable insights into the preferences and behaviors of our esteemed Cobalt clients and the clients they in turn host on the platform.
Cobalt Platform:
The Cobalt Platform is a state-of-the-art whitelabel website solution designed to empower mobile operators globally. This innovative platform enables mobile operators to effortlessly sell prepaid airtime and a variety of other products through a fully developed whitelabel site.
Top-up Frequency Insights:
Understanding the top-up habits of your customers is crucial. Cobalt users have seen a pattern of 46% of their user bases topping up once a month. Exploring these distinctions helps both our clients to identify patterns and create plans of actions based on those patterns, as well as helps us be able to tailor our services to meet each client’s diverse needs.
Preferred Platforms:
The battle of platforms reveals that mobile web reigns supreme, claiming 60% preference from Cobalt users as a whole. Additionally, we observe nuanced inclinations towards website usage on computers and native apps, providing valuable insights for platform optimization.
Customer Demographics:
Age brackets also provide an abundance of insight as to how to market to your respective audiences in the most optimal manner. Cobalt users show a strong presence in the 30-39 and 40-49 age groups, comprising around 60% of their traffic. Understanding each user base helps our clients to customize their offerings to diverse demographics.
Payment Preferences:
Payment methods vary across platforms and age groups. Credit cards dominate among Whitelabel users (60%), while Cobalt users exhibit a more even distribution between debit and credit cards. The alignment of payment preferences with age demographics aids in refining our payment solutions.
Crypto Adoption:
The crypto landscape is evolving slowly, with 23% of Cobalt users owning crypto compared to 7% last year. This data informs our approach to emerging payment methods, recognizing the diverse preferences within each respective customer base.
Net Promoter Score (NPS):
Cobalt's NPS witnessed a remarkable increase from 6 to 43 over the past six months, underlining the positive perception of our services.
Promotions and Discounts:
Differing preferences emerge in how Cobalt users perceive promotions. While our internal Cobalt users favor discount codes, Our other Cobalt clients have seen more success coming from bundles and giveaways. Recognizing these preferences aids in crafting targeted promotional strategies for your clients.
Product Preferences:
Cobalt customers exhibit diverse interests beyond prepaid airtime, including postpaid phones, home internet, streaming services, and eSIMs. Recognizing these preferences informs our clients’ product expansion strategies.
eSIM Adoption:
Approximately half of our customers are familiar with eSIMs, with 52% having purchased at least one in the last 12 months. Insights into customer choices for eSIM providers guide our partnerships and offerings for future ventures into Crypto payment methods.
In conclusion, our End-of-Year Survey has unveiled a wealth of insights that empower us to enhance our services, cater to diverse preferences, and continue being your preferred partner in the ever-evolving technology landscape.
Thank you for being part of the Elemt journey. Here's to a promising year ahead!
Best Regards,
Elemt Technologies
.svg)
.svg)
